Theater Xtreme Under New Management

by brian yalung on Saturday, June 13th, 2009

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When it comes to home theater furniture, you can rest assured that you are getting stands or home theater paraphernalia with quality materials. And with the change in management, expect that quality to rise all the more as JC International takes over the company. They have acquired intellectual property, trademarks, logos and operational procedures of the company which was partly owned by the defunct Circuit City.

“During the bankruptcy proceedings, we did substantial due diligence and found the company’s failure was not due to the business model, which is sound, but a lack of funding to help it reach its full potential. Its investment capital tightened significantly in the final months of operation.” – Robert Cribbs, Jasper Cabinet Owner.

Theater Xtreme operated a chain of 10 franchised and four corporate stores during its prime. It specialized in home theater room installations, selling projection-format screens and seating along with items such as cinema columns, risers and crown molding as well as cabinets for flat-panel TVs.

This event is not affiliated with Keetsa.

(Source) Furniture Today

*Products reviewed may be available from the links provided. Please do not call Bedzine for these products as we do not carry them.

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Categories: Cabinet, Home Designs.

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  • This is excellent news since the last iteration of the company left it's franchisees high and dry long before they went out of business.

    We have been helping the local TheaterXtreme with their advertising for some time now and they have experienced tremendous growth.

    From implementing their new website (http://www.theaterxtreme.tv) to producing new TV spots on their behalf alog with targeted placement, we have helped bring TheaterXtreme out of it's shell locally.

    Our hope is that the new corporation does something to assist with their franchisees advertising efforts, perhaps co-op dollars to reward those who are actually putting the time money and effort in that is necessary to grow a business in these tough economic times.
  • Considering that they have to pick up and improve from the performance of the last management, expectations are high. So the path may be harder to do, but the fact remains, that their performance will be close to perfection, especially as far as customers are concerned.
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