Kid’s Furniture Opens in the Middle East
Taking its cue from the impending boom of the kid’s furniture business, Ninety-Nine Inc. has opened shop in the Middle East, featuring mostly Barbie and Hot Wheels children’s furniture to serve the local market.
Apparently the demand in the Middle East is expected to pick up and to answer that demand boys and girls will now be able to recreate the magic of their favorite toys through a co-coordinated collection of themed bedroom furniture.
‘Children’s furniture is an upcoming boom to the kids furniture segment in the Middle East and it gives us immense pride in being awarded by Mattel as the official licensing rights and manufactors for Barbie and Hot Wheels in GCC, Middle East, North Africa and Eastern Europe.’
(Source) AME Info
Tags: barbie, bedroom furniture children, boys and girls, favorite toys, furniture business, hot wheels, Kids Furniture, mattel, middle east
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September 1st, 2008 at 2:48 am
Middle east is an evolving market for any kind of business. The pace at which the growth is occurring in those countries, they are soon to take on most developed countries in the world.